Nothing will drive traffic to your website more than organic ranking. Research by Zero Limit Web Digital Marketing shows that the first five organic results on the search engine results page will get up to 68% of all clicks. That’s where you want to be. Some people will visit your website directly, perhaps through a social media link ...

In the world of cybersecurity, SSL stands for Secure Sockets Layer. It’s an encryption technology for scrambling messages between networked computers so the message can’t be intercepted by hackers and sensitive information stolen in transit. This isn’t the same as virus software or any other protection for your website. The purpose of...

If you’re deciding on a new domain name for your business, chances are that you’re facing a lot of questions and decision points. Since domain names today are such an important part of building a brand for your business, it’s no wonder that everyone wants to get it right. What kind of domain name should you pick? Should you go with a ...

The line between a good business and one that easily appears in searches seems to get thinner and thinner each year. Search engines like Google and others are primary resources for people looking for companies to do business with, and this can make it difficult to choose between a keyword or a branded domain, particularly because they...

Coming up with a new product or service is a lot of work, which unfortunately does not stop once it’s ready—launching and promoting it is the other half of the equation. You could be offering the best new product or service around, but if you don’t promote it properly, you’re likely to miss out on opportunities or even end up losing m...

What is art worth—hundreds of millions of dollars for a single canvas or sculpture … or nothing? The piece might belong in a museum, gallery, or simply at the curb on garbage day. Likely, its value is somewhere in between. Whatever the highest bidder feels it’s worth. You’ll get a similar answer when you ask about the market value of ...

For some, it’s a matter of coming up with the perfect website name or one that matches that of their brand or brick and mortar business, and finding that the perfect name is already taken. For others, it’s an investment decision to buy a bargain price now and later sell it for much more. Whatever the motivation, you’ve decided you wan...

A well-designed website serves as both a calling card and a business generation tool. While it may be tempting to simply throw up a basic web template, putting some thought into how you present your business online can help boost customer interest and retention. Here are some reasons why it’s important to have a well-designed website....